Marketing and Management of Innovations

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The language of publication is English. 

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Oleksii Lyulyov

Sumy State University | Ukraine

Innovative Approaches to Ensuring Cybersecurity and Public Safety: The Socio-Economic Dimension

Inna Tiutiunyk 1,*, ,  , Iryna Pozovna 1,  , Wojciech Zaskorski 2, 
  1. Sumy State University, Ukraine
  2. WSB University in Dabrowa Gornicza, Poland

     * Corresponding author

DOI: https://doi.org/10.21272/mmi.2024.4-10

Pages: 127–140

Received: 10 May 2024

Revised: 15 October 2024

Accepted: 26 November 2024

Abstract

This study is devoted to the analysis of socio-economic aspects of the development of cybercrime and the involvement of society, both as victims and direct initiators, in this activity. The paper examines the impact of socio-economic development indicators, in particular gross national income, spending and remittances, literacy and unemployment, on the dynamics of cybercrime worldwide, and analyses trends in public awareness and involvement in criminal activity in the digital space. The methodological tools of the study are the methods of correlation and canonical analysis, implemented in the Statistica 12 software. The analysis of the relationship between the socio-economic conditions of society and cybercrime-related behaviour established a dual impact of these factors on vulnerability to cybercrime and participation in criminal activity as a way of income generation. On the one hand, socio-economic disparities, in particular income inequality and unemployment, contribute to the increasing vulnerability of society to cybercrime. On the other hand, a high level of poverty among the population motivates a certain part of it to participate in cybercriminal activities. The results of the study indicate that socio-economic inequality and unemployment play a critical role in managing cybercrime risks. A higher level of economic development and social security is accompanied by greater resilience to cyberthreats, while a high level of unemployment and significant economic inequality increase the vulnerability of society to such risks. The findings also revealed that the socio-economic development of the country largely depends on the level of its cybercrime. This highlights the need to integrate cybersecurity measures into national economic development strategies. The practical significance of the obtained results lies in the application of a comprehensive approach to understanding cybercrime, which considers both victimization and active participation of society in this activity. This study can serve as a basis for the development of targeted measures to prevent cybercrime and increase the resilience of society to cyberthreats. The findings highlight the importance of integrating economic and social components in the development of effective cybersecurity strategies, which will contribute to minimizing the risks associated with the use of digital space and strengthening the socio-economic stability of the country.

Keywords: cybercrime; data manipulation; economic development; fraud; information accessibility; population income; social inequality.

How to Cite: Tiutiunyk, I., Pozovna, I., & Zaskorski, W. (2024). Innovative Approaches to Ensuring Cybersecurity and Public Safety: The Socio-Economic Dimension. Marketing and Management of Innovations, 15(4), 127–140. https://doi.org/10.21272/mmi.2024.4-10

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