Marketing and Management of Innovations

ISSN (print) – 2218-4511 

ISSN (online) – 2227-6718

Registered in the Media Registrants-Register

Identifier in the register: R30-01179 Decision dated August 31, 2023, No. 759

The language of publication is English. 

Issued 4 times a year (March, June, September, December) since 2010

Business Model: Golden Open Access | APC Policy

Editor-in-Chieff             View Editorial Board

Oleksii Lyulyov

Sumy State University | Ukraine

Mykhailo Oklander, Oksana Yashkina, Iryna Zlatova, Ilke Cicekli, Nataliia Letunovska

Abstract

223

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42

Page 15-28

Nornajihah Nadia Hasbullah, Ag Kaifah Riyard Kiflee, Saiful Anwar, K.K. Ramachandran

Abstract

233

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41

Page 29-40

Rim Zouaoui, Rabeb Hamdi

Abstract

164

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20

Page 56-66

Anna Senkova, Stela Kolesarova, Martina Kosikova

Abstract

92

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23

Page 80-89

Musrrat Parveen, Abdulaziz Nazel Alraddadi

Abstract

5

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5

Page 90-111

Ludovit Nastisin, Richard Fedorko, Beata Gavurova, Radovan Bacik

Abstract

5

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5

Page 112-119

Nataliia Parkhomenko, Peter Starchon, Lucia Vilcekova, Frantisek Olsavsky

Abstract

108

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29

Page 120-130

Tetiana Zatonatska, Yana Fareniuk, Vytautas Juscius, Jurgita Martinkiene, Olena Maksymchuk

Abstract

16

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9

Page 160-177

Sahap Akan, Ozlem Atalik

Abstract

113

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27

Page 178-194

F. Javier Miranda, Antonio Chamorro-Mera

Abstract

70

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17

Page 195-209

Anzhela Kuznyetsova, Damir Kulish, Borys Prykhodko, Oleksandr Kuznyetsov

Abstract

5

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5

Page 210-228

Singgih Santoso

Abstract

5

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Page 229-240

Lu Jiang, Kodono Yukio

Abstract

5

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5

Page 241-251

Elwira Gross-Golacka, Anna Brzozowska, Robert Balcerzyk, Ibrahiem M. M. El Emary

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5

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Page 252-263