Abstract

The social features of leadership and its influence on the development of organizations have long been an important and relevant research topic by scientists in effective management. This trend is related to the provision of research on practical tools managers use to achieve high economic results in a managed system. The humanization of processes in the organization and the manager’s focus on employee development contribute to the formation of the organization’s competitiveness and financial stability. The bibliometric analyses helped investigate the bibliographic characteristics of scientific works that reveal the content of the networking process and the practicality of its use in the social phenomenon of leadership. The bibliometric analyses proposed in the article show the quantitative indicators of the document flow in management to establish logical patterns between the broad management concept of «leadership» and the social features of the idea of «network leadership». The proposed study contributes to forming an informational scientific flow in the field of studying the development of various topical areas of leadership to increase organizations’ financial results by targeting the manager to improve the conditions for the social resource in the managed system. Studying the development of network leadership allows you to consider all the positive aspects and correct certain shortcomings in this modern leadership direction. The proposed work highlights and analyses general concepts that connect the Networking category with the phenomenon of Network Leadership in organizations where managers focus on the social component of the managed organizational system – Social capital. The identified general definitions are the basis for effective manager activity. The study is helpful for managers who strive to achieve high results in management activities through the development of each organization member. The development of the professional potential of employees is an indicator of an effective manager and the basis for achieving the organization’s goals.

Keywords: leadership, network leadership, management, communication, bibliometric analysis.

JEL Classification: O10, М12, М19.

Cite as: Balahurovska, I (2023). Network Leadership is a Promising Direction in Management Science Marketing and Management of Innovations, 1, 133-145. https://doi.org/10.21272/mmi.2023.1-12

This work is licensed under a Creative Commons Attribution 4.0 International License

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