Abstract

Theoretical and methodological principles of motivation system formation for creative activity subjects at industrial enterprises are considered in article. Results of empirical and expert information of industrial enterprises analysis were as arguments of presented material.

Keywords: creativity, needs, motivation, management system

Cite as: Kuzmin O. & Chushak-Goloborodko, A. (2012). Theoretical and methodological principles of motivation system formation for creative activity subjects at industrial enterprises . Marketing and Management of Innovations, 3, 99-110. https://doi.org/10.21272/mmi.2012.3-10

This work is licensed under a Creative Commons Attribution 4.0 International License

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