Volume 3 Issue 3 – "Marketing and Management of Innovations" is an international multidisciplinary journal dedicated to exploring significant issues in innovation management and innovation in marketing. The journal is recommended for researchers, businessmen, enterprisers, librarians and members of academic communities.

Volume 3 Issue 3, 2012

published on September 30, 2012

V.V. Bozhkova, Ya.O. Timokhina

Improvement of complex of integrated marketing communications to promote speciality «Management of Innovative Activity» of SSU

Pages: 13-20

E.E. Ibragimov

Simulation of new goods outputting on market in system of enterprise corporate management

Pages: 21-30

L.О. Syhyda

Stimulation of marketing channels of innovations participants as the way of increasing its management efficiency

Pages: 31-38

А.S. Teletov, О.N. Sumina, N.Yе. Kosolap

Infrastructure improvement as the direction of social marketing in the conditions of innovative enterprises and territories development

Pages: 39-47

O.O. Dyma

Analysis of dissertations in field of «services marketing»

Pages: 48-62

N.S. Illiashenko, O.S. Savchenko

SEO as modern instrument of Internet-marketing

Pages: 63-74

V.A. Shvedun

Substantiation and creation of innovative strategy of the enterprise’s marketing activity management

Pages: 75-83

A.S. Krepak

Methodical foundation of trade enterprises’ outdoor advertising campaign places number’s substantiation

Pages: 84-91

Yu.V. Loginova

Modified eCDP model on Internet

Pages: 92-98

O.Ye. Kuzmin, A.M. Chushak-Goloborodko

Theoretical and methodological principles of motivation system formation for creative activity subjects at industrial enterprises

Pages: 99-110

T.О. Bashuk, M.O. Khyzhnyak

Managements of different types of conflicts in creative collective

Pages: 111-119

L.L. Kalinichenko

Maintenance factors in enterprises collective intelligence ensuring

Pages: 120-127

Yu.S. Shypulina

Modern approaches to intensification of industrial enterprises innovative development: theoretical revie

Pages: 128-140

A.V. Kendyuhov, E.Yu. Yagelskaya

The economic approach to the time research

Pages: 141-148

Kocziszky György

Regional economic growth and equilibrium as well as the regional policy

Pages: 149-162

G.A. Yasheva

Developing strategy of public-private partnership in Belarus innovative development

Pages: 163-180

I.M. Burdenko

Preconditions for creation and use of innovative financial instruments in Ukraine’s derivatives market

Pages: 181-190

O.L. Plastun, O.V. Dudkin

International investment ratings as means of information asymmetry elimination on macroeconomic level

Pages: 191-198

I.V. Krapyvny

Regional context of “new economy”

Pages: 199-205

N.V. Yakymenko

Systematic approach to the assessment of human capital as a conditions for providing growth of Ukraine railways

Pages: 206-211

N.N. Poberezhna

Efficiency of industrial potential use: theoretical and practical aspect

Pages: 212-220

I.А. Aleksandrov, L.O. Kravets

Methodology of assessment of Ukraine’s environment quality

Pages: 221-228

S.M. Illiashenko

Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation

Pages: 229-241

O.A. Bilovodska, Yu.M. Melnyk

Еstimation of regional marketing attractiveness according to the sustainable development conception

Pages: 242-256

M.A. Kaneva

Russia and the world wide web in the sustainable human development framework

Pages: 257-264

Marketing and Management of Innovations

Publisher & Founder:

Oleksii Lyulyov

Contacts

About us

Follow us

Company 2023 © Sumy State University