Innovation Management Approaches: Design Value Calculator Gamification
Pages: 17-31
Received: 31 August 2023
Revised: 12 October 2023
Accepted: 31 October 2023
Abstract
Keywords: business model; design management; design value; gamification; multiple case study; system dynamics; innovation approaches.
How to Cite: Svirakova, E., & Kramolis, J. (2023). Innovation Management Approaches: Design Value Calculator Gamification. Marketing and Management of Innovations, 14(4), 17–31. https://doi.org/10.21272/mmi.2023.4-02
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