Marketing and Management of Innovations

ISSN (print) – 2218-4511 

ISSN (online) – 2227-6718

Registered in the Media Registrants-Register

Identifier in the register: R30-01179 Decision dated August 31, 2023, No. 759

The language of publication is English. 

Issued 4 times a year (March, June, September, December) since 2010

Business Model: Golden Open Access | APC Policy

Editor-in-Chieff             View Editorial Board

Oleksii Lyulyov

Sumy State University | Ukraine

Eva Svirakova, Jan Kramolis

Abstract

117

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61

Page 17-31

Fatima Shaukat, Hafiz Muhammad Fakhar Zaman, Thi Thanh Nga Nguyen, Paovangsa Souvanhxay

Abstract

136

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51

Page 48-68

Quang Linh Huynh

Abstract

141

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69

Page 84–98

Zenovii-Mykhaylo Zadorozhnyi, Volodymyr Muravskyi, Yuliya Bila, Uliana Ivasechko

Abstract

35

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37

Page 99-111

Manuela Tvaronaviciene, Agne Simelyte, Gerda Stirblyte

Abstract

120

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Page 112-127

Iveta Kmecova, Denis Juracka

Abstract

79

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44

Page 128-139

Moises Ruben Zamora-Ramos, Antonio Chamorro-Mera, Montserrat Diaz-Mendez

Abstract

65

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41

Page 140-150

Anatoly Usov, Maksym Kunitsyn, Eleonora Zabarna, Liubov Niekrasova

Abstract

66

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41

Page 151-165

Gordon Rausser, Wadim Strielkowski

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129

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52

Page 176-187

Nataliia Gavkalova, Liudmyla Akimova, Oleksandr Akimov

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99

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42

Page 188-199

Anzhela Kuznyetsova, Olga Garafonova, Roman Yankovoi, Hanna Zhosan, Iryna Lomachynska

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35

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37

Page 200-211

Tibor Zsigmond, Lilla Feher, Renata Machova, Szilard Kovacs

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69

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39

Page 212-222

Patrik Fitala, Jana Kozakova, Renata Skypalova, Alena Srbova

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95

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50

Page 223-238

Rusudan Tsiskaridze, Karin Reinhold, Marina Jarvis

Abstract

472

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216

Page 239-254

Hosameldin H. Ismail, Rania S. Azab

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80

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Page 255-268