Marketing and Management of Innovations

ISSN (print) – 2218-4511 

ISSN (online) – 2227-6718

Registered in the Media Registrants-Register

Identifier in the register: R30-01179 Decision dated August 31, 2023, No. 759

The language of publication is English. 

Issued 4 times a year (March, June, September, December) since 2010

Business Model: Golden Open Access | APC Policy

Editor-in-Chieff             View Editorial Board

Oleksii Lyulyov

Sumy State University | Ukraine

Quang Linh Huynh

Abstract

95

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Page 1-12

Mihaela Simionescu, Alexandru-Sabin Nicula

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37

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Page 13-25

Olena Chygryn, Kateryna Shevchenko, Oleh Tuliakov

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Page 26-38

Sena Erden Ayhun, Isil Usta Kara, Bilge Cavusgil Kose

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5

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Page 55-74

Valentinas Navickas, Ieva Petroke

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5

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Page 75-88

Jelena Sobanova, Marina Kudinska

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Page 89-99

Svitlana Smerichevska, Oleksii Postnikov

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Page 100-111

Anton Boyko, Victoria Bozhenko, Natalia Stoyanets

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Page 112-121

Sermin Onem, Murat Selim Selvi

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Page 122-139

Zaheer Abbas, Wang Song Jiang, Hafiz Muhammad Fakhar Zaman, Tamoor Azam

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5

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Page 140-161

Serhii Solodovnikov, Alla Bondarenko, Maksym Zhytar

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Page 162-176