Theoretical and methodical foundations of commodity innovation policy of the enterprise

Pages: 13-26

Innovative approaches to the prices management within the framework of product assortment

Pages: 27-36

Elements improvement of system approach of new trademark for promotion according to the dependence product «price-quality»

Pages: 37-47

Analysis of the cluster approachas a system of marketing management in the region

Pages: 48-52

Advert for higher education

Pages: 53-64

Spatio-regional clustering of tourist complex

Pages: 65-73

The evolution of scientific views about concept «customer value of good»

Pages: 74-80

Analysis of promotions

Pages: 81-87

The research of Ukrainian Internet-environment for the marketing activity of industrial companies

Pages: 88-94

Analysis of brand-coloristics as an instrument to influence a target brand’s audience

Pages: 95-104

Marketing research-level marketing and logistics operation of the machine-building enterprises of Khmelnitsky region

Pages: 105-113

The most important tool in MLM-business

Pages: 114-118

Mechanism of forming of strategy of innovative development of forestry enterprises

Pages: 119-123

The ways of improvement of financing of the innovative development in Ukraine with the usage of the foreign experience

Pages: 124-130

Actual question of marketing procurement, planning needs material resources for industrial enterprises

Pages: 131-138

Development of Ukrainian market of technological innovations in the internationalization process of science and technology

Pages: 139-144

The genesis of the theory of quality management in terms of innovation and economic development

Pages: 145-149

The defining features of the modern entrepreneurship network structures

Pages: 150-156

Innovative management on the base of enterprise foreign-economic activity state estimate indicators

Pages: 157-163

Estimation of dynamics of vector-structure of export of products of machin-building of domestic enterprises

Pages: 164-171

Economic essence of principles and methods of potential exposure to manufacturing system

Pages: 172-178

Appropriateness of creation of corporate culture in the company

Pages: 179-184

Model of mechanism of providing of strategic firmness of machine-building enterprise

Pages: 185-189

Conceptual aspects of economic safety of enterprises in a market economy

Pages: 190-195

Socio-economic development of the Sumy region: cultural environment, its development, innovations and prospects

Pages: 196-205

The organizational support of an enterprise development methods usage

Pages: 206-213

The estimation of the impact of environmental factors on the credit unions` activities

Pages: 214-220

Regional paradigm of having a special purpose program of development of recreation and tourism

Pages: 221-230

The economic appraisal of regional labour potential with an ecological factor in the innovative development context

Pages: 231-237